It used to be that a seller could delete/change an offering until bids had been placed. During that time, there was a benefit in freezing a seller's offer. I have not read the current TOS, which I sense may have evolved more to favor sellers with respect to changing and deleting offerings. So, that earlier reason may not still be valid.
Another reason is the psychology of an auction. The opening price of often not met, so it gets lowered. Once there is a bid, the bidding often quickly surpasses the original opening price.
Another reason is shill bidders trying to get a higher price.
And finally, since eBay went to anonymous bidders instead of usernames, I will sometimes bid early just to get a feel for how the other bidders at that time are bidding. (With usernames, it was reasonably easy to get a feel for familiar names, since the items I typically bid on have a narrow appeal.). That is, some bidders always bid just a few dollars over the minimum, some (foolishly) bid closer to the items real worth early on.
John