This has been going on for years on US TV news networks.
"Tonight at 10, could your dishwasher KILL YOU???"
Then you watch the show, and there's a 30 second segment buried in the middle saying "No, it can't".
TV, web, It's all the same now...viewer-bait, click-bait...they're all just appealing to the lowest common denominator, which I why I don't bother watching the news or reading 99% of "news" websites. I do miss out on legitimate news stories from time to time, but at least I'm not throwing my TV or computer through the window every other day.