Author Topic: The Keysight Logo is NOT a thing (Read 11656 times)

bd139 · « **Reply #25 on:** April 19, 2018, 08:01:01 pm »

Agilent was a much classier name and logo.

CopperCone · « **Reply #26 on:** April 19, 2018, 08:03:52 pm »

that looks like AM modulation on a chinese carrier

can someone do a FFT?

Circlotron · « **Reply #27 on:** April 19, 2018, 09:41:57 pm »

Quote from: Mr. Scram on April 19, 2018, 09:57:47 am

Engineers talking about logo design. This should be good.

schmitt trigger · « **Reply #28 on:** April 19, 2018, 09:49:50 pm »

Anyone remember Lucent's logo? The coffee cup stain?

floobydust · « **Reply #29 on:** April 19, 2018, 09:56:08 pm »

FM the company name and logo
AM the product prices
SSB the firmware bugs

The logo is accurate.

CopperCone · « **Reply #30 on:** April 19, 2018, 10:20:48 pm »

i think lucent logo is some kinda chaotic oscillator in 2 axis

KE5FX · « **Reply #31 on:** April 19, 2018, 10:22:43 pm »

Quote from: CopperCone on April 19, 2018, 08:03:52 pm

that looks like AM modulation on a chinese carrier

can someone do a FFT?

Just eyeballing it, I'm guessing it would look like a raised middle finger. Hopefully aimed at the competition and not the customers.

It's unquestionably a poor logo, but the people and the products are what's important, and they're doing fine there from what I can see.

It's also surprising how well logos can hold up over time. Nobody was especially complimentary of the Agilent logo when they announced it, or of the name for that matter. But the Agilent logo looks good now for a few reasons. One, because the new logo is worse. Two, because it wasn't really that bad in the first place. Three, because the company itself was, and is, still H-P under the hood.

The Lucent logo, on the other hand... wow. There is, and was, no possibility of redemption for that one.

CopperCone · « **Reply #32 on:** April 19, 2018, 10:25:45 pm »

sure its not one of these?

Neomys Sapiens · « **Reply #33 on:** April 19, 2018, 10:50:55 pm »

A related challenge:
when you take a look at the TEA thread, you'll see my new generator. Can anyone come up with the polynomial, which makes it do the Keysight logo?

Mechatrommer · « **Reply #34 on:** April 20, 2018, 06:46:12 am »

Quote from: Hero999 on April 19, 2018, 12:17:42 pm

Am I the only person here who doesn't care?
It's not a bad logo, compared to other ones I've seen. It might not be the best, but it isn't the shittiest.

you are not alone... i bet nobody's dick and balls is symmetric, natures are mostly non symmetric...

Distelzombie · « **Reply #35 on:** April 20, 2018, 07:39:17 am »

Quote from: Mechatrommer on April 20, 2018, 06:46:12 am

Quote from: Hero999 on April 19, 2018, 12:17:42 pm
Am I the only person here who doesn't care?
It's not a bad logo, compared to other ones I've seen. It might not be the best, but it isn't the shittiest.
you are not alone... i bet nobody's dick and balls is symmetric, natures are mostly non symmetric...

Yeeeaaaa, but, on the other hand it's not. I mean all life is mostly symmetric. Look at you. You could've even be born with malformations that look like a seem hasn't fully closed. It's like we're two halves that stick together. By magic. *rainbow appears*

On Daves twitter someone showed that his scope can create the Keysight Logo as a waveform demo. Try ask him?

Circlotron · « **Reply #36 on:** April 20, 2018, 10:24:24 am »

Quote from: Distelzombie on April 20, 2018, 07:39:17 am

I mean all life is mostly symmetric.

One notable exception - human proteins are exclusively built from left handed amino acids.
https://www.chirality.org/

metrologist · « **Reply #37 on:** April 20, 2018, 03:17:27 pm »

I thought the golden ratio was everywhere in nature...

Mr. Scram · « **Reply #38 on:** April 20, 2018, 03:21:07 pm »

Quote from: metrologist on April 20, 2018, 03:17:27 pm

I thought the golden ratio was everywhere in nature...

In no small part due to it being stuck on everything, even if there's barely a fit. It's a prime example of cognitive bias.

metrologist · « **Reply #39 on:** April 20, 2018, 04:08:35 pm »

Ha, but the point of all this is to catalyze an emotional response. I initially liked the KS logo for it's simple design and relevancy to their products and market. Of course it is likely purely a graphic designer's interpretation of something real that they may have been presented, and then interpreted to achieve an emotional objective based on their training. It's along with the color of the product. Red and black are making a very bold statement thats likely to be aimed at the decision makers and not the users.

bd139 · « **Reply #40 on:** April 20, 2018, 04:14:18 pm »

Good point. If I’m honest I like the logo.

Distelzombie · « **Reply #41 on:** April 20, 2018, 04:36:42 pm »

Did you miss this?

Quote from: Distelzombie

On Daves twitter someone showed that his scope can create the Keysight Logo as a waveform demo. Try ask him?

I'll link it:

Quote from: https://twitter.com/iMozziconi/status/986866402945523712

Mozziconi (@iMozziconi)
Replying to @eevblog @Keysight

I've got a Keysight CRO, mate.
It has a "Demo signals" feature (signals are generated at the compensation output and can be captured by a probe connected to it). There are dozens of demos there and one of those signals is called "Keysight" and I've just captured it.
Here you are:

Apparently only people with US$ 21,319 oscilloscope are in on the secret to this.

metrologist · « **Reply #42 on:** April 20, 2018, 05:15:14 pm »

overlay

Distelzombie · « **Reply #43 on:** April 20, 2018, 08:42:42 pm »

It looks too close to that to be impossible.

TerraHertz · « **Reply #44 on:** April 21, 2018, 02:32:58 am »

Quote from: station240 on April 19, 2018, 01:17:09 pm

Take the bottom half of the waveform, flip it left to right.
Voila, it's an AM modulated signal.

Ha ha ha! That's very close!

Edit: Actually the original (and that scope sample signal) looks like the accumulated envelope of a 3-cycle sine chirp, with shaped envelope and gradually ramped overall amplitude and/or freq, with triggering set to DC, negative slope, small negative voltage.

And I think it's ugly.

TheSteve · « **Reply #45 on:** April 21, 2018, 02:51:20 am »

The best I can get:

jpanhalt · « **Reply #46 on:** April 21, 2018, 03:17:05 pm »

Are you really sure it is not a thing? Was browsing "old pictures from Las Vegas" on a news channel and this popped up. Maybe that is where the designer got his idea.

bd139 · « **Reply #47 on:** April 21, 2018, 04:14:05 pm »

Interesting find!

TerraHertz · « **Reply #48 on:** April 22, 2018, 03:36:14 am »

Quote from: jpanhalt on April 21, 2018, 03:17:05 pm

Are you really sure it is not a thing? Was browsing "old pictures from Las Vegas" on a news channel and this popped up. Maybe that is where the designer got his idea.

Heh. Can you find a date on that image, and is it solid?
Because that's a legal challenge to a registered design/copyright/trademark right there.
Please someone do Keysight a favor, and make them change that ugly thing.

amyk · « **Reply #49 on:** April 22, 2018, 04:46:38 am »

Quote from: jpanhalt on April 21, 2018, 03:17:05 pm

Are you really sure it is not a thing? Was browsing "old pictures from Las Vegas" on a news channel and this popped up. Maybe that is where the designer got his idea.

Idea? That is pretty much the logo, verbatim!


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Author Topic: The Keysight Logo is NOT a thing (Read 11656 times)

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