The obvious thing he is doing is propping up his share price by opening his mouth/keyboard on a regular basis just to keep his name out there.
The biggest circle jerk going on is Musks blinded worshipful followers 'knowing' he is right in all things and should never be questioned or scrutinised by lesser mortals.
The few that look at some nuts and bolts science behind the suspect claims do way more than the average media in terms of due diligence which is none in most cases because Musk = Ratings = Profit.
That said time for TF to find a new toy for a bit there is only so many times Solar Roadways, Musk, Sarkeesian or Creation need to be bashed in rotation they are all to easy a target when you use Science and Logic against them