That is the PS7 block design IP in Vivado.
When you create a new (RTL) project and select your board (Zeboard) you get the initial project view. Somewhere you will find the operation "create a block design" - usually in the flow manager on the left sidebar. So create a block design and then select "add IP", and add a Zynq 7 processing system. Now you have the IP block in the design. Run "process automation" to implement the static I/O and memory interfaces. After that it is up to you what you want to have. Double clicking on the PS7 block will open it and lets you specify the use of various built-in peripherals as well as the I/O lines they will use (should match your hardware though).
Don't forget to create a HDL wrapper after you are done and then export the bitstream. After that you can start the SDK to create the rest of the project using one or both of the on board ARM cores.