AmpHour - Agilent Name suggestions

[kaz911]

So how about a name the "New Agilent" competition Dave and Chris can fill in the AmpHour suggestions

Agilean - springs to mind. No more medical keeping them down. *G*

[philpem]

Bill & Dave's has a nice ring to it -- and a nice nod to HP/Agilent's original founders. Well, it worked for Ben & Jerry's, right 

[Orpheus]

"Agilent" seemed a bow to the then fashionable Agile business practices. "Lean" seems to be the modern (and more to my taste/experience) equivalent, but as much as I'd like to love it I just can't.

For one thing, having suffered 10-15 years of BBC World announcers pronouncing e.g. DNA recombinase as DNA recombiNazi (ca. the mid 90s, I think, BBC World decided to eschew RP for "local pronunciations and global accents", which I'm sorry to say, often sound ignorant to me), I can't look forward with great anticipation to their mangling of Agilean -- "A Gillian"? "Agile LAN"?

For another, that harkens back a century or more to the era when seemingly every brand name had to end in organic chemistry suffixes such as "ine" (Vaseline, gasoline, Valvoline, Maybelline, etc.) As I recall this led to a backlash of "friendlier, less scientific" brand names, including such nonsense as an excess of o's  (gelatin named "Jello"; Oreo trouncing the well-established Hydrox, O-o-ovaltine supplanting Horlick's). "Chipprinto? Princhippeo?" I don't need that.

I don't know what to call it this time around, but I'd like to start a viral stealth campaign now, so that in 15-20 years, when they go through this all again, trying for the friendly theme, there will be a pre-built contingent for Bill and Dave's Excellent Equipment, instead of, say, Measure-o

[EEVblog]

How about Garage Gear
The logo can be the HP garage with those green doors. Of course you'd have to pay some genius a million bucks to stylise it.

[peter.mitchell]

AT&T, Agilent Test and Technology

[Orpheus]

I think you're onto something!

How about Agilent Precision Performance Lean Enterprises -- APPLE.

I could see that developing a cult-like following

[Dave]

I think you're onto something!

How about Agilent Precision Performance Lean Enterprises -- APPLE.

I could see that developing a cult-like following

They would have to hire more people to design retard-friendly user interfaces. Perhaps replace all the buttons and knobs with one MIGHTY auto-set button that does everything for you. Call it the iButton, and it should sell like hot cakes.

[ivan747]

I think you're onto something!

How about Agilent Precision Performance Lean Enterprises -- APPLE.

I could see that developing a cult-like following

They would have to hire more people to design retard-friendly user interfaces. Perhaps replace all the buttons and knobs with one MIGHTY auto-set button that does everything for you. Call it the iButton, and it should sell like hot cakes.

And sell every single combination of options as a separate model, non-upgradable of course. In the end, they will have 5,128,568 oscilloscope models!

[peter.mitchell]

ALTERA - Agilent eLectronics Technology Experimental Research Academy

[timb]

"Test Equipment Depot"

Then they can have Dave make videos and call them TEDtalks.

[kfitch42]

Ludicrously Expensive Paraphernalia To Obtain Numbers : LEPTON

That way they can't be split again!

[kfitch42]

And sell every single combination of options as a separate model, non-upgradable of course. In the end, they will have 5,128,568 oscilloscope models!

No. Apple is all about exploiting the paradox of choice. You will get 3 choices. Non-upgradable. Designed to be non-serviceable. If none of those has a feature you want, well you just sit down at the Genius Bar and we will explain why you are wrong for wanting that feature. Of course that "new" feature will be highlighted as revolutionary at next years Keynote 

[ResistorRob]

Agi Lent It's Name to HP