Ah, but humans -- and far more importantly, machines as well -- can read it. Labeled parts may be an important part of assembly inspection. That would be a point in favor of marked caps as well, but there is a cost breakdown between avoiding or optimizing rework through inspection (which mind, can be at PnP time, or AOI), and part cost, and there are typically fewer caps than resistors on a board making the advantage even thinner.
Another plausible explanation, but probably still not a wholly motivating one.
Note that this would only apply at scale -- even in the thousands, the few percent of rework can be done by hand. This would be in the 100k's where machine vision systems, as fully automated as possible, are justified.
Tim