I have seen teams spend more time and money on the packaging than the actual product...
Still, good packaging complements a good product.
interesting how the packaging is done.
however when it comes to the design of the television set its self.
there are a number of design shortcomings that need to be addressed in my opinion.
when applied to most television sets sold today
firstly the humble television remote control, its design is still the same, since the 1990's.
with way too many buttons when many functions can be better accomplished by an on screen menu.
then there is just one remote control, how about a spare remote control. if the first is lost or damaged.
how had is it to have two? then there is the design of the television remote control its self.
how about back-lit or illuminated buttons? when you move or pick up, shake the remote control in the dark,
how about a red led that flashes when the batteries low & need replacement.
or have your television remote control that can learn to control other components like your soundbar or DVD/set-box/ home theater/Blu-ray player
put all them 40 plus buttons to better use. have say 20 buttons for the television, and 20 more that are for user customization.
easy to clean without lots of cracks and crevices , easy identification of which end is the handle, good ergonomics.
easy to see in the dark, its not all black. has a colored band or logo so you do not sit on it, by mistake.
now lets look at the design of the television its self. the use of proper labeling of its functions.
how about a narrow door at the bottom of the screen when open has easy to see white text and or icons so you know were all the buttons on the set are.
if you want your television to look minimalist & clean, just close the narrow door.
and how about the back of the set were some easy to see white text and or icons can help there too.
what about a USB port on the front of the television. at the back some handles up the top of the set.
so can grab it with out dropping it, as not all family members have strong hands to grip the sides of the frame.
fold up legs that remain part of the set even if its wall mounted, adds to the resale value of the television- if it still has legs.
more space between the back of the television and the HDMI / RCA inputs so you do not crack the pcb when plugging in stiff audio visual plugs that do not bend out of the way.
this is true of meany HDMI plugs that will not bend and so rest against the back of the set, putting strain on the pcb HDMI socket
new lets look at the on screen menus. a lot can be done to put video or set-up tutorials in the start up menu its self.
some flash memory so your settings are not lost every time you unplug and move your television.
and a clock that is AM/PM not just 24hr . a supercapacitor so the clock holds its time for 2 to 3 hrs if every time you unplug and move your television. phone app sync remote control , wifi control if you need it. however you can switch it off if you do not.
what about some user customization in the on screen menu. set the television menu so you say, have one button press HDMI inputs,
or priority for the digital TV channels over the other lesser used features that clutter up the remote control buttons.
what if you can mount it vertically and split screen three ways 3 HDMI inputs at the some time- for business video conferencing and CCTV applications.
if product features and brand differentiation mean anything to more sales. the user experience, then way not design for better usability and function