Inductive it will probably be expensive, if it needs litz coils forget about it. Even if you could use some kind of roll to roll process it's going to require quite an intricate structure.
Capacitive though could be done with very regular large structures. Roads are expensive, putting a roll of some shaped aluminium film beneath it isn't going to make it much more expensive. Safety might be an issue, since it will require a couple kV.
The chicken and egg problem is solved if the same system is used for residential charging instead of charging poles.