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Apple hardware subscription as a service
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Cerebus:
What bit of "unsubstantiated rumour" do people not understand?

Apple are famously close-lipped about future product plans. They do not leak to test the market, and Apple employees who are caught leaking get fired and sued. They are well known in the press world for it, and if you want continued access to official Apple sources, invites to their press events and the like you don't participate in the leaking - the nearest you can get and not got get put on Apple's naughty journalist list is to report that somebody else has reported a leak. Source: every computer journalist I used to work with who had any experience of dealing with or reporting on Apple, several of whom were on Apple's PR's "you don't exist as far as we're concerned" list for past perceived infractions.

I'll further note that getting your Apple phone on subscription is the norm for a lot of British consumers, except that it's the mobile phone company that they get it from, not Apple.
rdl:
Leasing/renting is not a problem for me, though I'd probably never do it. It almost always costs significantly more in the long run.
tooki:

--- Quote from: floobydust on March 26, 2022, 06:37:21 pm ---I don't blame Louis Rossman, it's more likely Apple leaking out feelers to see what backlash they might get.

--- End quote ---
That is not even distantly how Apple operates. Apple has often been described as “aloof”, which is the exact opposite of putting out feelers and worrying about backlash.


--- Quote from: floobydust on March 26, 2022, 06:37:21 pm ---Across many sources, some claiming it's a rumour

--- End quote ---
No, ONE single source, and a highly unreliable one (Bloomberg) at that.



--- Quote from: floobydust on March 26, 2022, 06:37:21 pm ---…Apple is "developing", "preparing", planning", "working on"... a hardware subscription model. How else do you test the market for such bullshit.

--- End quote ---
Uh… market research?

And again, you’ve never heard of leasing? Even if the rumor were true, “subscription hardware” is simply a lease. Even if they do introduce this option, the chances that they’ll do away with outright purchase is somewhere between zero and nil.
tooki:

--- Quote from: Cerebus on March 26, 2022, 07:32:27 pm ---Apple are famously close-lipped about future product plans. They do not leak to test the market, and Apple employees who are caught leaking get fired and sued.

--- End quote ---
As someone who has literally signed an Apple employee NDA in the past, I can absolutely confirm that they take secrecy/confidentiality EXTREMELY seriously.
floobydust:
"Apple shares climbed to a session high after Bloomberg reported on the news Thursday" did you miss out lol.
"Some on Wall Street have previously urged Apple to switch to a subscription model. Sanford C. Bernstein & Co. analyst Toni Sacconaghi pitched the idea of hardware subscriptions in 2016, saying at the time that it could help Apple get to a $1 trillion market valuation. Apple hit that milestone without embracing the approach... but ..."
He touts it as a way to cater to investors who like predictability and stability.

MBA course Greed 501 at university- how does it get consumer and industry opinion on such a change - "you will own nothing", probably not even the data on the rented phone, forget any right to repair 'cuz it ain't yours, and if Apple does make a mistake with bad design/manufacturing you're locked in for a couple years with the lemon?
To me it seems like corporate overreach would happen, depending on the rights you'll have.
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