Component Supplier Advertising Fail

[max_torque]

OK, see if you can see the obvious issue with this advertising banner i get splashed across my screen after visiting the aforementioned suppliers site!

 


#becausemarketing

[No.Mad]

I can't see the issue - you obviously have through-hole screw in the picture!

[james_s]

Maybe they're talking about the screw? 

[StillTrying]

Save on through-hole components, by using SMDs instead.

[TheHolyHorse]

Save on through-hole components, by using SMDs instead.

Always

[mc172]

The large diode is a bit pissed?

[ebastler]

Oh, and I thought the issue was that it links "Farnell" to "Better Prices". 

[max_torque]

The large diode is a bit pissed?

Probably because it's stuck to a boring old pcb whilst all it's through hole cousins are off having fun down the pub........   

[Simon]

Through hole components are the only ones that they reliably have in stock maybe. Given that the purchase of any SMD parts involves being told that they don't have the stock you just ordered and you have to waste time cancelling the order and going elsewhere those through hole parts that no one else is buying and that are guaranteed to be in stock are now cheap and painless to buy.

[cliffyk]

Is it that the graphic does not show any through-hole components?

[Simon]

Yes. The other really stupid thing people do is to set up these things to suggest other products based on what other people bought. So the other day I bought a mains extension lead from RS, they pointed out that I may also like to buy a CR2032 battery.....

[Mark]

How about this one. 
Maybe if Farnell and Sierra swap images? 

[Simon]

Oh that is Gold!

[tszaboo]

Oh, and I thought the issue was that it links "Farnell" to "Better Prices". 

Well it is better than Conrad, or ...
...
...
Sorry, I cannot think of anyone else who charges more for components.

[ebastler]

Well it is better than Conrad, or ...
...
...
Sorry, I cannot think of anyone else who charges more for components.

RS Components comes to mind...

[Simon]

I just get fed up with the amount of packaging RS use. Buy 10 transistors, each one comes in it's own individual packet

[ebastler]

Well it is better than Conrad, or ...
...
...
Sorry, I cannot think of anyone else who charges more for components.

RS Components comes to mind...

Having said that -- yes, Conrad is expensive. Many years ago I lived very close to a large physical store they operated, which was convenient enough; but I hardly ever order online from them.

Reichelt in Germany is my favorite supplier for cost-effective parts, when their somewhat limited selection covers what I need. Or TME.eu when I need more choice and can swallow the somewhat higher prices. Or Mouser, of course, if I can't find a part elsewhere and can convince myself that I need $50 worth of stuff. (So I can avoid their painful shipping charges.)