General > General Technical Chat
Retail products (food, consumables) qty shrinking, price THE SAME! (no surprise)
I wanted a rude username:
You can't really blame companies for this. They are just responding to consumer behaviour. Inflation is inevitable, but people hate prices rising. Shrinking packages is a rational course of action to deal with this psychological quirk.
Blame stupid consumers.
Someone:
--- Quote from: eti on November 21, 2019, 04:21:57 am ---
--- Quote from: Someone on November 21, 2019, 04:18:54 am ---Thankfully the UK and Australia have unit pricing on the tags in supermarkets, so its quick to check the relative value.
--- End quote ---
"Quick" ...LOL. Watch the video, you'll see how confusing they make it in the UK.
--- End quote ---
So I did just waste time watching the full video and there doesn't appear to be anything about the ways in which unit pricing is made confusing. Instead their expert guest said:
--- Quote ---...you're gonna have to start doing what most people find very boring, looking at unit prices. On every shelf there is a unit price...
--- End quote ---
So how is it made confusing?
Ian.M:
Shelf-edge unit prices are often in different units even for adjacent similar products, and almost invariably don't reflect special offers in force. If you can't do long division rapidly by mental arithmetic, you *will* need a calculator.
ataradov:
The big issue here is not even comparative price. If you like Nutella, you won't just go to some other brand simply because their cans are bigger. And if tomorrow Nutella drops the size of the package, there is no point in calculating anything. You will still get the smaller package.
This works for generic products available from many vendors, but even there, the prices tend to change more or less simultaneously.
So unless you want to buy off-brand stuff, you are locked into buying whatever they are selling and have to accept the overall price increase.
OwO:
In Europe I always looked at the "price per kg" small text on the sticker (which is probably mandated by regulation). Unfortunately doesn't seem to be a thing in most parts of North America so I was always seen using the calculator on my phone.
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