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General => General Technical Chat => Topic started by: Simon on July 19, 2011, 07:00:53 pm

Title: more Farnell wankery
Post by: Simon on July 19, 2011, 07:00:53 pm
I got a magazine delivered to my workplace today addressed to me. I have no idea why they sent it to work (who are also a customer but not in my name) as my main address is at home although my dad still gets the invoices - so go figure.

So on the front there is a myriad of images more of less reassuring of the magazines contents and then I see this one of some idiot with a pre 775 pad processor in one hand that has pins (so clearly not a 775 package) and a 775 processor package heat sink in the other, holding them up in the air as though lining them up (bot sure why you'd need to as the processor goes in first and then the heatsink and the motherboard lines them up).

My instant though: what a load of marketing wankery, and I'm supposed to hope the contents of the magazine was properly compiled after seeing this PR cockup. Clearly whoever posed this image has not a clue and does not think for one moment that people using electronics on a daily basis know what they are dealing with. I don't think farnell even sell intel processors or heatsinks.
Title: Re: more Farnell wankery
Post by: gregariz on July 19, 2011, 07:06:29 pm
Simon... I feel your pain...

It took me quite a few years for my skin to thicken up and my eyes to glaze over as the care factor decreased but I still get peaved about the inability of distributors to handle both a home address and a work address simultaneously.

These days at random times I still get personal deliveries at work.
Title: Re: more Farnell wankery
Post by: Chet T16 on July 19, 2011, 07:11:36 pm
Busy day at work then?  ;D
Title: Re: more Farnell wankery
Post by: Simon on July 19, 2011, 08:05:45 pm
Busy day at work then?  ;D

yes, it took me 2 days to spot the offending wanker photo  ;D
Title: Re: more Farnell wankery
Post by: gregariz on July 19, 2011, 08:56:42 pm
Those catalogues make great doorstops BTW
Title: Re: more Farnell wankery
Post by: Simon on July 19, 2011, 09:00:47 pm
not then they are only 15 odd pages  :)
Title: Re: more Farnell wankery
Post by: Neilm on July 19, 2011, 09:26:31 pm
not then they are only 15 odd pages  :)

Then you can use them to steady tables..

Neil
Title: Re: more Farnell wankery
Post by: ivan747 on July 20, 2011, 04:24:28 am
not then they are only 15 odd pages  :)

Then you can use them to steady tables..

Neil

Bob Pease used to use Maxim catalogs as car carpets. "The good thing about these is that f they get dirty, you can flip the page over!"
Title: Re: more Farnell wankery
Post by: joelby on July 20, 2011, 04:36:16 am
The photo is correct. The man is looking annoyed because the chip and the heatsink don't match. In his eyes you can see the dawning realisation that Farnell have shipped him the wrong part.
Title: Re: more Farnell wankery
Post by: Hypernova on July 20, 2011, 05:10:05 am
These days at random times I still get personal deliveries at work.

Here at my work place most people redirect small shipments to work so you don't wait at your door for the dude to show up.
Title: Re: more Farnell wankery
Post by: metalphreak on July 20, 2011, 01:38:32 pm
Clearly he's bouncing invisible lasers off the CPU core, onto the heatsink, and then back away again, and only his naked right eye can see this beam.


Lasers = Electronic Engineering to PR people ;)
Title: Re: more Farnell wankery
Post by: Simon on July 20, 2011, 04:11:22 pm
Clearly he's bouncing invisible lasers off the CPU core, onto the heatsink, and then back away again, and only his naked right eye can see this beam.



of course your right  :o How did i not "see" this before  ;D