| General > General Technical Chat |
| On Semiconductor is now onsemi |
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| Tomorokoshi:
--- Quote from: Circlotron on September 03, 2021, 10:56:57 pm ---It says something strange about human nature that people are getting worked up about a minor name change while there are so many other far more consequential things going on in the world right now. It’s like we make an issue of things we think we can handle and shut out things that are too big. --- End quote --- The technical problem, which applies generally to branding changes along with invented names after mergers, is that now my Bill of Materials across various products over the years will have yet another unnecessary update that is needed because of this. In a few years the newbie, instead of asking, "Like, what's Freeescale?" or "Like, what's Motorola?" will now be asking, "Like, what's ON Semiconductor?" when old BOMs are encountered. While I have problems with Texas Instruments for other reasons at least they've had the same name and logo for 60 years. |
| Circlotron:
To put it in contemporary terms, Motorola now identifies as onsemi, and it is a hate crime for you to think otherwise. |
| JPortici:
--- Quote from: james_s on September 04, 2021, 04:00:56 am ---all more serious problems in the world --- End quote --- And don't forget, it's not you who get to decide which are more serious. it's always me. ME. ME. MEEEEEE. |
| rfclown:
I was at Moto when On was split off. Later when the semiconductor sector was going to split (became Freescale), people were guessing as to what the new name would be. The best names I can remember were "Off" and "NoMoMoto" |
| rsjsouza:
That is awesome! :-DD |
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