--Ah yes those twicky twicky big oil companies. Now instead of overcharging the poor for fuel, they have dropped the price of petroleum in a transparent effort to kill the EV in its cradle, and to promote the evil lie that something called marketplace economics exists. Marketplace economics in case you do not know is the big lie told by the evil bankers and large corporations, that insists that something called "supply and demand" has an effect on prices. This is pure capitalist poppycock, as everyone knows that governments can determine price levels by fiat just like Putler does, God bless him.
Fuel prices have been steady in the UK for the past year, but they shot up about 5 years ago from about 85p/litre to 130p/litre. They've remained more or less the same. No one is saying fuel companies are dropping prices to discourage EV adoption (which costs about 3p/mile, compared to about 15p/mile for an efficient petrol car) - if anything, they're doing the complete opposite! They'd have to massively drop prices to even begin competing with the low-cost per-mile rate of EVs, although currently EVs would cost more compared to the cheapest cars, simply because they cost so much more upfront. Not so much of an issue with a Tesla which is pointed at the luxury end of the market, but hard to justify for a basic Nissan Leaf.
Hydrogen fuel ends up costing about the same as petrol per mile - and since it's fundamentally based on natural gas reformation - it's linked to the price of crude oil, which is likely to simply increase. Oh, and it's not green, as CO2 is released during this process. Nor is it cheap to operate, or particularly fast to refill, and it offers lacklustre performance - the Mirai has a 85kW fuel cell, which limits continuous power exertion. It has a hybrid battery pack to supplement fuel cell output and increase acceleration, but of course this can't supply continuous power draw.
If oil companies truly wanted to get HFCEVs on the road quickly, they'd drop the price of hydrogen considerably. However they probably don't want to do this as hydrogen has a high market value. This could lead to people filling up purely to resell it.
The fuel cell in modern HFCEVs costs about $500 per kW as well... it is not a cheap part... and it is only rated for around 5,000 hours to 1/2 power output.