The underlying theme seems quite clear. Your starting posts of both threads refer to is 'Speaker cables'. This one specifically links retailer linked videos of expensive speaker cables and the other thread, a discussion you had beed having on the audiosciencereview.com forum about speaker cables.
Regarding the current thread. You need to appreciate that Marketing has virtually nothing to do with actual reality or technical merit, particularly when it comes to high priced 'add-ons'. Hifi and Audiophiliary rapidly turns to Audiophoolery. This extends from Manufacturers, through retailers, to magazine reviewers. The reviewers seem to be, in some measure, taken in by the marketing bullshit that they quote verbatim, and may be partly in cahoots with the suppliers. Certainly, I know from a friend who set up a successful small British Hifi company (not cables!) and who's then girlfriend worked for a Hifi magazine that the likelyhood of getting a revew, and how favourable it, is curiously related to potential and actual advertising spend.
Buyers of expensive cables and other items are psycologically bound to hear an improvement - ego won't allowit otherwise (I can't have spent all that money and not be able to hear the difference!). Interconnects also have the advantage of being very hard to do A-B comparisons on as they require time consuming swapping of the connections between listening sessions. The degredation introduced by external fast switching arrangement is bound to swamp out any audible differences.
You can watch an almost unlimited number of promotional, and the odd debunking youTube videos on such 'value add' accessories, but at the end of the day, you will be no wiser, and no closer to technical truth.
For myself, I much prefer to spend the time design and build my own audio equipment, from sources through amplifiers, to speakers, based on solid engineering principles and my own skills. A far more rewarding use of time.