I just got a new promotional email stating "The Boarditto is here!". Also noting that their $550 USD “pre-order” discount ends this month (March 2020). Afterwards, the retail price will be $2,500 USD.
I do see this as a potentially useful small PnP machine for "assisting" with small board prototyping, and small maker production runs (ie. a handful of small panalised boards).
But even at $1950 USD, plus another $500 - $1000+ for a few feeders, plus more $$ for shipping and import duty / taxes, this unfortunately is a long stretch justify for the apparent target maker / hobbiest customer. Adding another $550 USD to the base price, will just further ensure that this remains out of the reach of any small maker, excepting those with enough spare cash to throw at unjustifiable purchases!
But the biggest problem at this point is the absolute lack of information, real-world demonstrations, or end-user customer reviews. Something you'd want before making a $3000+ USD "$550 saving" decision, before the end of March 2020 (ie. in 2 weeks!).
ps. Yes I have googled, and I've reviewed the entire content of their website (which only took about 10 minutes of reading, to review ALL of the minimal FAQ / Documentation pages). No mention of any updates to allow placement importing, so still appears to be a entirely manual time-consuming job setup process (so probably not really that useful for prototyping).
I guess this product is a: "Wait and see if some initial customers provide reviews of their experiences / see how it evolves." Then, wait until volume production hopefully permits pricing to fall into the: "Can't really justify it, but I can just stretch to treat myself to one of these." category.