It seems like it would be useful for various applications.
The problem I see with regular soldering machines is that you have to deal with the handpiece, and you have to program the machine to touch both lead and pad to transfer heat, then you have to feed solder... so you probably need to have the solder iron tip at an angle, which would take up space, and you may have to change tips depending on component size. If the laser soldering machine can focus the laser or make it certain shapes like the video shows, it would seem the machine would solder a higher number of components per minute.
If you only solder the bottom of the board where there's no obstacles that's fine, but what if you have to solder something on top on a board that already has components installed?
Seems like laser soldering could also be useful for soldering heat sensitive components like crystals/oscillators or tiny leds, parts you wouldn't want to move through wave soldering machines.
It just seems to me if you already have a reliable pick and place machine figured out, with good camera, it wouldn't be hard to replace the pick and place head with a laser... but I realize the laser and lens would be expensive and I guess the feedback must be fast so you don't burn pads