The cheap filters for segment displays tend to just be those for the colour of the display, but the better ones are circular Polarisers. That means the light entering form the front, gets blocked on its way out when it reflects off of the display, where-as the light coming from the display is circularly polarised (50% loss). They are not perfect, and circular polarisers are dependent on wavelength, but do a great job of enhancing contrast.
As mentioned, the other option would be a reflective, or transflective LCD. The downside with those is the driving signals, but the upside is reduce current consumption when the backlight isn't used (a couple of mA).
As a product it might fit a certain kind of niche, but there are plenty of off-the-shelf panel meters with adjustable ranges, and often if someone is putting together a panel, they are generally savy enough to design it all themselves.