I understand your stance, and I'm well versed in
'how business works to stay in business' too,
and a Fluke user and plugger from the 1990s.
"5. Keep the price REAL" i.e. it may not be good business practice to overprice a long accepted model from $999 to $1666 just because of a small outlay of $100? to add a 5 cents? Low Z resistor and associated soft/hard links,
firmware update for startup option selections, logo, packaging etc whilst keeping the same production tooling
It might stifle the product if charging way too much and give competing products the edge to corner that target market,
who may supply more features and higher CAT and [[ D R O P ]] and IPxxx Ratings to seal the deal, and different colored holsters... including amber yellow
![Grin ;D](https://www.eevblog.com/forum/Smileys/default/grin.gif)
As it is Keysight are no slouches at the game, nor is Brymen and others
FWIW Company reputations, before the internet, used to build up gradually and stay that way for decades
Now with the internet and mobile communications, any company can get to the top and hit rock bottom in no time if their product and support aren't that great anymore
or believe if they charge too much, the cashed up snob value addict bunnies will still come with bags of cash, or corporates will still order boxes of them
5. Keep the price REAL = $1250?
with all the extra goodies thrown in like good leads/probes (not the generic semi-stiffies) insulated croc clips, the magnet hanging thingie, hard case, spare fuses
and full user instruction manual in paperback form with included applications, specs, limitations, DO NOTS, and cautions
AND screw metal inserts, no more ongoing inferior plastic post CAT defeating
![Scared :scared:](https://www.eevblog.com/forum/Smileys/default/scared.gif)
FIASCOS, please...