Are you naming who answered as "bastards" ?
I did not like your answer at all....
Oh, sorry for the misunderstanding. And I did not come back to this thread till now, to notice the problem.
As Dave said, it's an Aussie joke. I'll explain for all non-Oz-English speakers:
The OP used slightly unusual English in the title. A native English speaker would have said 'unable to power up Tek 2235..." The phrase "unable to start" tends to imply something like an internal combustion engine won't start.
Now, if you'd watched the video you'd see it's a parody, a fake product advertisement. It plays on the very typical Aussie sketch of some guy trying to start a reluctant lawnmower or car engine, and ending up yelling "Start, you bastard!" at it in frustration. Actually this is an abbreviation, he'd be more likely to phrase it "START, you F*CKING BASTARD!"
Anyway, the product is supposed to be able to make any engine start easily. (We all wish!) Bearing in mind that in Oz the word 'bastard' is considered mild and commonly used. Can even be a term of friendship. Depends on the context and tone of voice.
And so, the joke - an image of OP using this product to get his scope 'started'. Funny because it's absurd.
I think if you are easily offended, better not take a holiday in Australia.
If the drop bears and bunyips don't get you, a heart attack will.
Meanwhile I have a faulty Tek 2232 that I really must get around to fixing. Been too busy.