All of this online thingie is all well and good but it has to bourne in mind that it is a fact that most business need to be careful about their data backups and storage for very obvious reasons. The true fact is that as far as I can see is like the example I gave earlier with regard to the missing 16,000 test results because of a company, well lets name them, it is public knowledge anyway, Serco. They were given £millions by the government to run the CV-19 test centres and also the track and trace. Now they were it is alleged to have been too mean to purchase new copies of Excel to ensure that the software was capable of storing the massive amount of data that they were going to accumulate.
This is the corporate mentality, why buy new when you have what they see, as a working and capable program already, after all it eats into their profits, and they have to ensure that their shareholders get annual dividends. I think that they also take a similar approach to data protection and backup, if it costs money, then screw it. Worry about that if and when the shit hits the fan and if they are lucky, they will be gone before that happens, along with the money of course. Yes of course there will be many companies who do run a proper tight ship and do things correctly.
When it comes to private users, they cannot in most cases afford to simply keep shelling out for these annual fees, I fully expect that the majority will be using either a free compatible program or a hooky copy of something like MS Office, and could even be using Google's own free suites online. Most will not have any form of back-ups of any kind and those that do are probably using one of the many free online storage (5GB IIRC) with a small cost to purchase extra space if required. For Mr and Mrs average, this I suspect is sufficient space anyway for their important data, assuming it is in digital format. Most peoples important documents, photos etc will be paper based anyway and in the event of a fire etc, will be destroyed.
Right now, many peoples finances will be severely stretched with the loss of jobs from the current climate, retirement etc and people in those positions just cannot afford to keep paying annual fees to the likes of MS, whose fees will for sure be rising over time, faster than the income of many of their customers.